MCP/Tools/Brands/create_brand
create_brand

Create a new brand kit

Free

Create a new brand kit. Counts toward your plan's maxBrandKits limit.

How it works

Provide a name (required) and any combination of website, tagline, colors, fonts, voice, aesthetic, locations, logo, favicon. Usually paired with scan_brand_from_url so the agent can extract first, then create.

Inputs

Name
Type
Required
Description
name
string
required
Brand display name.
website
string
optional
Brand website URL.
tagline
string
optional
Brand tagline / positioning.
description
string
optional
Brand description.
industry
string
optional
Industry vertical.
colors
{ primary, secondary, accent }
optional
Hex color values.
fonts
{ heading, body }
optional
Font family names.
logo
{ data, mimeType }
optional
Brand logo as base64.
favicon
{ data, mimeType }
optional
Favicon as base64.
voice
string[]
optional
Voice descriptors.
aesthetic
string[]
optional
Aesthetic keywords.

Returns

{ brand: Brand }

Examples

Scan a URL, review, then create

Two-call pattern — scan to extract, then create when the result looks right.

{
  "name": "Plug Motors",
  "website": "https://plugmotors.com",
  "colors": {
    "primary": "#29FB0C",
    "secondary": "#0F1316",
    "accent": "#20d00a"
  }
}